I have listened to over a thousand motivational tapes in my sales career. The biggest key to closing a big sale, is to always remember and practice the following:
If you give people what they want, you will alwasys get what you want. I live by this statement. You have to listen well, before you figure out what it is that they really want. This was a quote by Zig Ziglar, who was one of the greatest motivational speakers of all time. I will never forget it .After 30 plus years of being an award winning sales person, at the top of my industry in sales, It is a very eesy thing to remember, and most of the you will be able to close 90% of those big deals, which will result in larger pay checks.